The Xperia Pureness has been displayed on Sony Ericsson portfolio website. The other name has been arisen for this phone like XPERIA Ren (Denmark). The phone is also called X5. Pureness has the basic functionality and it features Sony Ericsson’s standard OS for feature phones (OSE/A2) with some features have been removed. This is because of the limitation of its transparent display. However the site also says that the handset sports a QVGA resolution color TFT display. The other info, Pureness comes with the excellent XPERIA Service.
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Promoted as a work of art handset rather than technology device, Sony Ericsson Pureness will be available for high-end luxury segment. The phone will be available on high end stores and design-museum shops starting on November. The price tag is EUR 600.

Previously Sony Ericsson Xperia Pureness is well known as Kiki. The phone will be positioned as iconic niche product and not the mass-market product. This first see-trough display device has the vanilla feature that will inspire the gadgeteers out there.
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Finally a new phone by Sony Ericsson has been unveiled. The new phone is called Xperia Pureness. The phone is focused on design art rather than technology. Sony Ericsson Xperia Pureness combines “talk, text, time - a holiday from technology” and sweet craftsmanship. November 2009 will be the official launching date of Xperia Pureness so starting that day we will find the phone on the selected retails worldwide.
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