
Sony Ericsson financial report has been unveiled. The Q2 2009 report of the company has been known. As expected, this second quarter is challenging for the company. It shows the over half shipping (this Q2 2009 is 13.8 million and the Q2 2008 is 24.4 million) compared with last year. Compared with Q1 2009, this result is down with 14.5 in Q1 2009 report.
Sony Ericsson has lost about €213 million in this quarter with the down sales (€2.8 billion in 2008 to €1.7 billion). The better condition is that the bleeding has been slowed if we see the Q1 lose around €293 million.
This is what Dick Komiyama, Sony Ericsson President has said about this:
As expected, the second quarter was challenging and we still believe the remainder of the year will be difficult for Sony Ericsson. Our focus remains on bringing the company back to profitability and growth as quickly as possible, and our performance is starting to improve due to our cost reduction activities. The new product portfolio that integrates communications, entertainment and social media applications should contribute to healthier topline development when shipments start later this year. We remain confident that the actions we are taking will further improve our financial situation and strengthen Sony Ericsson’s competitiveness.
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